One coach.Your program.Any sport.
A test battery to find the gaps, a program written for you, and weekly adjustments from your data. Online anywhere in Europe, or on the floor at Hafnia-Hallen in Copenhagen. American football, handball, athletics, rugby, padel, tennis, or simply training like an athlete.
The only program that is rewritten around you.
Personal Training is the only EAA product where your program is rewritten from your data, week to week. A test battery shows where you start, and every week is written from what the last one showed.
Same coach. Same method. Pick the floor.
Online anywhere in Europe, or on the floor at Hafnia-Hallen in Copenhagen. Every tier gets a program written for you and adjusted every week.
Online, anywhere in Europe
- Testing week, then a program written for you
- Every session in the app, with video
- Weekly adjustments from your data
- WhatsApp access to your coach
- Film feedback and testing reviews
Read by the coach. Reply within 24 hours on weekdays.
Hybrid, online and on the floor
- Everything in Online
- 1 coached session a month at Hafnia-Hallen
- Testing on the floor in that session
- WhatsApp access to your coach
In person, at Hafnia-Hallen
- 1, 2 or 3 coached sessions a week, mornings at Hafnia-Hallen
- Weekly adjustments from what I see on the floor
- WhatsApp access to your coach
- Optional: the full program in the app for the other days
One session at a time: 850 DKK a session. Book a single session
Monthly plans cancel with 30 days notice. 30-day money-back guarantee from your first paid session. Hybrid and in person: fill in the form, William agrees your times and what to expect with you, then sends the payment link. Single sessions are paid per session. Online is billed in euro by card once your application is accepted.
Any sport. Any level. One standard.
Athletes of any sport
Handball, rugby, athletics, tennis, padel, basketball, hockey. A sprint and strength profile first, then a program built around your sport and your season.
American football players across Europe
Position-specific, season-aware, with film feedback. The same coaching Nordic Storm gets, online, wherever your club is.
Professionals in Copenhagen
Train like an athlete before work. A morning session at Hafnia-Hallen, then the day starts. Open to anyone who wants to train properly.
Test. Tailor. Update. Every week.
Five steps, and the last one repeats every week for as long as you train with us.
- 01
Assess
A test battery on the floor, or a testing week in the app, so the program starts from where you are.
- 02
Plan
A program written for your sport, your season and your equipment.
- 03
Coach
A coach reads your numbers and your film, and answers on WhatsApp.
- 04
App
Every session, every video, every message in one place.
- 05
Adjust
Every week the next week is rewritten from what the last one showed.
- Test battery or testing week, then a program written for you
- Weekly adjustments from your data
- Direct WhatsApp access to your coach
- Technical video feedback on your lifts and sprints
- Testing and performance reviews
- Every session in the app, with video for every exercise
Tell me how you want to train.
Pick your coach and how you want to train, then answer a few questions. Online: your coach reads the application and replies with your testing week and the payment link. Hybrid and in person: William contacts you to agree your training times and what to expect, then sends the payment link. Either way you hear back within 24 hours on weekdays.
Thanks. You will hear from me within 24 hours on weekdays.
I will confirm a day and time by phone or email.
As American football grows in Europe, Euro Athletes Academy enhances players’ performance and prevents injuries through tailored conditioning.
What people ask before they start.
Something else? Ask a coach. We reply within 24 hours on weekdays.
Do I need to be an athlete?
No. We train athletes and non-athletes. You need to want to train properly. The test battery sets your level, and the program starts there.
Which sports?
Any. American football, handball, rugby, athletics, tennis, padel, basketball, hockey, and people who want to train like an athlete.
Is there a trial on Personal Training?
Online starts with an application and a testing week. For hybrid and in person you fill in the form, we agree your training times and what to expect, and your first session starts with the test battery.
How are the weekly adjustments made?
From your data: session RPE, wellness check-ins, the numbers from your sessions, and your film. Every week the next week is rewritten from what the last one showed.
Can I book a single session?
Yes. A single session at Hafnia-Hallen is 850 DKK. Pick Single session in the form and we agree a time with you. If you want to train every week, 1 a week is 3,250 DKK a month.
Do I need a Hafnia membership?
Hybrid and in person plans cover the floor time at Hafnia-Hallen.
What if I miss a floor session?
It is rescheduled inside the same week when a slot is free.
What equipment do I need online?
A gym with a barbell is ideal. Dumbbells and bands work. The application asks what you have and the program is written for it.
Is it in English?
Yes. We coach in 2 languages, English and Swedish.

